Lead generation that fills your sales pipeline
Our lead generation services build the whole system — the ads that attract the right people, the landing pages that convert them and the follow-up that turns them into customers — and we measure every step.
What is lead generation?
Lead generation is the process of attracting people who are interested in what you sell and collecting their details so your team can follow up. It combines targeted traffic from ads and search, a focused landing page or form, a reason to enquire and fast follow-up. A good lead generation company measures success by the leads that become customers, not by form fills alone.
The lead generation problems we solve
More leads are only useful if they are the right leads at the right cost. Here is what we fix.
You do not get enough enquiries
We build campaigns on the channels where your buyers are, with offers that give them a reason to enquire now.
Leads do not answer the phone
Qualifying questions and better targeting filter out time-wasters before they reach your team.
Cost per lead is too high
Focused landing pages and weekly optimisation bring more leads from the same budget.
Leads are followed up too late
Instant alerts on email and WhatsApp, plus automated first replies, mean no lead waits.
You cannot tell which channel works
Every lead is traced back to its source, campaign and keyword.
Leads get lost in spreadsheets
Leads flow into a shared sheet or CRM with status tracking, so nothing is forgotten.
A complete lead generation system
Every part of the journey from first click to first conversation, built and optimised together.
A reason to enquire and a page that converts
People need a reason to share their details: a free audit, a quote, a consultation or a guide. We shape the offer and build a fast, focused landing page with one clear action and a short form.
- Offer & lead magnet ideas
- Fast, focused landing pages
- Short forms & click-to-call
- A/B testing
- One clear offer
- Short form
- Loads fast on mobile
- Proof and FAQs
- Thank-you page tracked
Targeted traffic from the right channels
We run campaigns on Google, Meta and LinkedIn aimed at people who match your ideal customer, and choose channels by where your buyers are — not by where it is easiest to spend.
- Google Search & call ads
- Meta lead ads
- LinkedIn for B2B
- Retargeting
Tell us what you need and get a clear quote within one working day.
Instant response, so leads stay warm
Speed decides whether a lead becomes a customer. Leads are delivered to your team instantly, and an automatic WhatsApp or email reply confirms the enquiry and sets expectations.
- Instant email & WhatsApp alerts
- Automated first reply
- Sheet or CRM integration
- Follow-up reminders
Every lead traced to its source
We track leads by channel, campaign and keyword, and ask your sales team which leads were genuine. That feedback moves budget to the sources that bring customers.
- Source & campaign tracking
- Lead quality feedback
- Cost per qualified lead
- Monthly report & call
↑ rising month on month
Where leads are won and lost
Improving any stage of the funnel lifts the number of customers at the end. We measure each stage, find the weakest and fix it first.
- Week 1Ideal lead defined, tracking and landing page built.
- Weeks 2–4Campaigns live; targeting and offers tested.
- Weeks 4–8Cost per lead falls as weak sources are cut.
- Month 3 onwardsBudget scaled on the channels that bring customers.
How we generate leads for you
Define your ideal lead
We agree who a good lead is, what they are worth and your target cost per lead.
Build the funnel
Campaigns, landing pages, forms and tracking are set up and tested.
Launch & follow up
Leads start flowing to you instantly, with automated follow-up.
Optimise for sales
We use your lead feedback to cut poor sources and scale the best.
Where will your leads come from?
Each channel suits a different kind of buyer. Most lead generation plans combine two or three.
| Channel | Best for | Speed |
|---|---|---|
| Google Ads | People actively searching for your service | Days |
| Meta lead ads | Consumer services, education, real estate | Days |
| B2B decision-makers | Weeks | |
| SEO | Long-term, lower-cost leads from search | Months |
| Google Maps | Calls and visits from nearby customers | Weeks |
What do lead generation services cost?
Ad budgets are paid directly to the platforms from your own accounts, and our fee is fixed and agreed in advance. Both depend on:
Your industry and location
Competitive markets cost more per click and per lead.
Channels used
One channel or a mix of Google, Meta and LinkedIn.
Landing pages needed
How many offers and pages are built and tested.
Follow-up set-up
CRM, WhatsApp and email automation.
Free lead generation plan
Tell us your target customer and budget — we’ll suggest the channels, offer and expected cost per lead.
- Best channels for your market
- Offer & landing page ideas
- Budget and cost-per-lead estimate
- Follow-up process to close more
A lead generation company focused on quality
As a lead generation agency in Kanpur working with businesses across India, we optimise for leads that turn into customers — and use your feedback to keep improving.
Quality over quantity
Qualifying questions screen out poor leads.
Cost per qualified lead
Reported by channel and campaign.
Budgets in your accounts
Ad spend goes directly to the platforms.
Pages built in-house
Landing pages designed to convert.
Follow-up included
Instant alerts and automatic first replies.
Direct access
Speak to the people running your campaigns.
Who builds your lead system
An ads specialist, a landing page designer and a developer work together on your funnel, with one point of contact.
- Ads specialist — campaigns and targeting
- Designer & copywriter — offers and landing pages
- Web developer — forms, tracking and integrations
- Work follows Google’s lead form guidance
- Every lead source is reported to you
Reviewed by Jugal Kishore ShuklaDigital Marketing Consultant · Certified Marketing Analyst, IIT RoorkeeUpdated September 2026Lead generation for your industry
We adapt the plan to how customers in each industry search, compare and decide.
Lead generation: your questions answered
Want to know what a realistic cost per lead is in your industry? Ask us.
+91 70546 53114How much does a lead cost?
How quickly will I start getting leads?
Do you guarantee a number of leads?
Can leads go straight into my CRM?
Do you work with B2B businesses?
What is a qualified lead?
Do you provide lead generation services for local businesses?
How much do lead generation services cost?
How do I know the leads are genuine?
Ready for a steady flow of quality leads?
Get a free lead generation plan with channels, budget and expected cost per lead.