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BRAND REGISTRY Protect and grow your brand

Amazon brand registry services that put you in control

Brand registry protects your listings from hijackers and unlocks A+ content, Sponsored Brands and a Brand Store. We handle the application, set-up and ongoing protection for you.

Listing protectionA+ content & Brand StoreApplication handled
Amazon brand registry services – brand owner managing marketplace orders
Your brandProtected on Amazon

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In short

What is Amazon Brand Registry?

Amazon Brand Registry is a free programme for brand owners who hold a registered or eligible pending trademark. Once enrolled, Amazon treats you as the authority on your brand’s product information, gives you tools to report counterfeits and copied listings, and unlocks A+ content, Sponsored Brands ads, Brand Stores and brand analytics. Amazon brand registry services help you enrol correctly and use these tools well.

2021Helping businesses grow online since
99+Businesses served across India and abroad
23Digital services under one roof
48 hrsTurnaround for a free on-page audit
Sound familiar?

The brand protection problems we solve

If you do not control your brand on Amazon, someone else may. Here is what we put right.

Other sellers change your listings

Brand registry gives your product information priority over other contributors.

Hijackers sell on your product page

We document, report and follow up unauthorised and counterfeit sellers.

Your application keeps getting rejected

We check trademark details, brand name on products and images before applying.

You cannot use A+ content or brand ads

Enrolment unlocks A+ content, Sponsored Brands and a Brand Store.

You are unsure about the trademark

We explain the trademark for Amazon brand registry and work with professionals where needed.

Copies of your images appear elsewhere

Reporting tools let us act against copied content and trademark misuse.

What you get

Brand registry, from application to protection

A complete service, not just a form filled in.

01 — ELIGIBILITY & TRADEMARK

The right foundations

We check your trademark status and class, confirm the brand name appears on products or packaging, and guide you on the trademark for Amazon brand registry if you have not yet filed.

  • Trademark status check
  • Class & name review
  • Packaging requirements
  • Guidance on filing
Team reviewing brand registry eligibility
ELIGIBILITY CHECK
  • Trademark filed or registered
  • Brand name on product
  • Matching spelling
  • Seller account ready
02 — APPLICATION

Submitted correctly the first time

We prepare product and packaging images, complete the application and coordinate the verification code with the trademark contact, avoiding the mismatches that cause delays.

  • Images & documents
  • Application submission
  • Verification handling
  • Follow-up with Amazon
Preparing a brand registry application
APPLICATION
  • Details verified
  • Images uploaded
  • Application submitted
  • Verification completed
03 — GROWTH TOOLS

Everything enrolment unlocks

After approval we set up A+ content, a Brand Store and Sponsored Brands campaigns, and show you how to use brand analytics.

  • A+ content
  • Brand Store
  • Sponsored Brands
  • Brand analytics
Brand Store and A+ content on Amazon
UNLOCKED
  • A+ content
  • Brand Store
  • Sponsored Brands
  • Brand analytics
04 — ONGOING PROTECTION

Monitoring that continues after approval

We monitor your listings for hijackers, unauthorised changes and copied content, report violations with evidence and keep your product information correct.

  • Listing monitoring
  • Infringement reports
  • Content corrections
  • Monthly summary
Ongoing brand protection – monitoring listings closely
Protected listings
↑ monitored every week
Month 1 – 6
The steps

From trademark to a protected brand

Enrolment itself is often quick once trademark details are in order. Trademark filing timelines vary, so we plan around your current status.

  1. Stage 1Eligibility check and trademark guidance.
  2. Stage 2Images, documents and application.
  3. Stage 3Verification and approval.
  4. Stage 4A+ content, Brand Store and protection set up.
EligibilityTrademarkApplicationVerificationSet-up & protection12345Stage
Illustrative stages. Trademark and approval timelines vary.
Our process

How our brand registry service works

Check

Trademark status, class, brand name on products and account details.

Prepare

Product images, packaging photos and brand information.

Apply

Application submitted and verification completed.

Set up & protect

Growth tools configured and listings monitored.

Choose the right fit

What Brand Registry gives you

Protection and growth tools in one programme.

BenefitWhat it means for your business
Control of product pagesYour information takes priority when others try to change titles, images or details
Infringement reportingTools to find and report counterfeits, copied images and trademark misuse
A+ contentRich, image-based descriptions that lift conversion
Sponsored BrandsHeadline and video ads with your logo at the top of search
Brand StoreA multi-page store for your products on Amazon
Pricing

What does brand registry cost?

Amazon does not charge brand owners to enrol. The brand registry cost is made up of trademark fees and our service fee, which depends on:

Trademark status

Whether you already have a filed or registered trademark.

Number of brands

Each brand is enrolled separately.

Set-up after approval

A+ content, Brand Store and ads.

Ongoing protection

Whether monitoring is included.

Start here

Free brand protection consultation

Book a free call — we’ll discuss hijackers, listing changes and your Brand Registry readiness.

  • Listing ownership check
  • Seller & hijacker scan
  • Trademark readiness
  • Next steps plan
Book my free consultation
Why iGen Digital Services

Brand registry handled by marketplace specialists

We manage seller accounts, listings and ads every day, so we know what Amazon checks and how to use the tools after approval.

Right first time

Details checked before applying.

Real protection

Monitoring and reporting, not just enrolment.

Growth tools set up

A+ content, Store and Sponsored Brands.

Your brand, your account

Everything in your name.

Clear fees

Quoted before we start.

Direct access

Speak to the specialist handling your case.

Expertise you can check

Who handles your brand registry

A marketplace specialist manages the application and protection, with a designer for A+ content and the Brand Store.

  • Marketplace specialist — application and monitoring
  • Designer — A+ content and Brand Store
  • Ads specialist — Sponsored Brands
  • Work follows India’s official trademark portal
  • Every report and outcome is shared with you
Jugal Kishore ShuklaReviewed by Jugal Kishore ShuklaDigital Marketing Consultant · Certified Marketing Analyst, IIT RoorkeeUpdated September 2026
Industries

Brand protection for every category

We adapt the plan to how customers in each industry search, compare and decide.

Fashion & apparelHome & kitchenBeauty & personal careFood & groceryElectronics accessoriesHandicraftsIndustrial & B2BBooks & stationery
FAQs

Brand registry: your questions answered

Dealing with a hijacker right now? Call or WhatsApp us.

+91 70546 53114
What do I need to enrol in Amazon Brand Registry?
A registered trademark, or a pending application in eligible cases, for your brand name or logo, plus product and packaging details showing the brand.
Can you file my trademark?
We guide you through what’s required and can connect you with trademark professionals for the legal filing.
Can Brand Registry remove counterfeit sellers?
It gives you tools to report counterfeits and infringements more effectively. Amazon reviews each report and decides on action.
Is Brand Registry only for Amazon?
Amazon Brand Registry is Amazon-specific. Flipkart and other marketplaces have their own brand approval processes, which we can also help with.
What is the brand registry cost?
Amazon does not charge for enrolment. The cost comes from trademark filing and professional fees, plus our fee for the application, set-up and protection, quoted in advance.
Can I apply with a pending trademark?
In many cases, yes. Amazon accepts eligible pending applications in several countries, including India. We check your status and Amazon’s current requirements first.
Which trademark do I need for Amazon brand registry?
A word mark protects the brand name in any style and is usually the most useful. A logo mark protects the design. The name must match what appears on your products.
How long does brand registry approval take?
Once the trademark details are in order and verification is completed, approval is often quick. Most delays come from mismatched information, which we check in advance.
Do I need brand registry to sell on Amazon?
No, but without it you cannot use A+ content, Sponsored Brands or a Brand Store, and it is harder to protect your listings.
Can a reseller enrol a brand it does not own?
No. Only the trademark owner, or an agent authorised by them, can enrol a brand.
What should I do if someone is selling fake versions of my product?
Document the listing, test-buy if needed and report it through Amazon’s reporting tools with evidence. We handle this process and follow up until it is resolved.
Is my brand protected on Flipkart once I enrol on Amazon?
No. Each marketplace has its own brand approval and reporting process. We help you set up protection on Flipkart and other platforms as well.
Can you manage our brand account after approval?
Yes. We set up user roles, A+ content, a Brand Store and Sponsored Brands, and monitor listings for hijackers and unauthorised changes as an ongoing service.
Why are brand registry applications rejected?
The most common reasons are a brand name on the product that does not exactly match the trademark, a trademark filed under a different name, or images that do not clearly show the brand on the item or packaging.
Does brand registry remove other sellers?
It does not automatically block resellers, but it gives you control of product information and tools to report counterfeits and infringement.
Free consultation

Ready to take control of your brand on Amazon?

Book a free call — we will discuss hijackers, listing changes and your Brand Registry readiness.