Meta ads that bring enquiries and sales, not just likes
As a Meta ads agency, we plan, create and manage Facebook and Instagram campaigns around one number that matters — what each enquiry or sale costs you — and we improve it every week.
What are Meta ads?
Meta ads are paid advertisements on Facebook, Instagram, Messenger and partner apps, managed in Meta Ads Manager. Unlike search ads, they reach people by interests and behaviour before they start searching, which makes them ideal for creating demand. Good Meta ads management combines accurate tracking, strong creatives and weekly optimisation so budget turns into leads and sales.
The Meta ads problems we solve
Boosted posts and untracked campaigns burn money quietly. Here is how we fix the usual problems.
You boost posts but get no enquiries
We replace boosts with proper campaigns built for leads, sales or WhatsApp conversations.
Leads are cheap but never answer
Qualifying questions, better targeting and feedback on lead quality bring fewer, better leads.
Results drop after a few weeks
Fresh creatives every month prevent ad fatigue and keep costs stable.
You cannot tell what is working
Meta Pixel and Conversions API tracking show cost per lead and sale for every ad.
Ads keep getting rejected
We write and design within Meta’s advertising policies, so ads are approved the first time.
Your ad account is not in your control
We set up Business Manager, the pixel and the page in your name, with access you control.
Complete Meta ads management
Strategy, creatives, tracking and optimisation for Facebook and Instagram ads, handled by one team.
The right objective, measured properly
We choose the campaign objective that matches your goal — leads, sales or conversations — and set up the Meta Pixel and Conversions API so the system learns from real results, not clicks.
- Objective & funnel planning
- Meta Pixel & Conversions API
- Custom conversions
- Business Manager set-up
- Pixel firing correctly
- Conversions API connected
- Domain verified
- Events prioritised
Scroll-stopping ads for Feed, Stories and Reels
On Meta, the creative does most of the targeting. Our designers produce images, carousels and short videos in the right sizes for each placement, and we test several angles to find what your audience responds to.
- Images & carousels
- Reels & short videos
- Several angles tested
- Monthly creative refresh
Free delivery across India. Tap to see prices and order on WhatsApp.
The right people, at every stage
We combine broad and interest audiences to find new customers, lookalikes built from your best buyers, and retargeting for people who visited your website, watched your videos or messaged your page.
- Broad & interest audiences
- Lookalike audiences
- Website & video retargeting
- Customer list exclusions
- New audiences
- Video viewers
- Website visitors
- Past customers
Weekly decisions based on cost per result
Each week we pause weak ads, scale winners and adjust budgets. Each month you get a plain-language report on spend, leads, cost per lead and sales, and a call to plan what comes next.
- Weekly ad & budget reviews
- Lead quality feedback loop
- Monthly report & call
- Live access to your account
↑ more leads, lower cost
How Meta ads results improve
Campaigns can bring enquiries within days, but the first weeks are a learning phase. As the system collects conversions and weak ads are removed, cost per lead settles and improves.
- Week 1Tracking, audiences, first creatives and launch.
- Weeks 2–4Learning phase: audiences and creatives tested against each other.
- Weeks 4–8Winners scaled, weak ads paused, new creatives added.
- Month 3 onwardsStable cost per lead, retargeting and new offers layered in.
How we run your Meta ads
Audit & goals
We agree your target customer, offer and a realistic cost per lead or sale.
Tracking & creatives
Pixel, Conversions API and the first set of creatives are prepared and tested.
Launch & learn
Campaigns go live with several audiences and creatives to find what works.
Scale what works
We cut weak ads weekly and put budget behind the winners.
Which Meta campaign do you need?
We choose the campaign for your goal, not for whatever is easiest to spend on.
| Campaign | Best for | How it works |
|---|---|---|
| Lead ads | Services, education, real estate, healthcare | Instant forms with qualifying questions, or a landing page |
| Sales campaigns | Online stores and D2C brands | Catalogue and Advantage+ campaigns optimised for purchases |
| Click-to-WhatsApp | Businesses that sell through conversation | Ads open a WhatsApp chat with your team |
| Retargeting | Anyone with website or social traffic | Ads for people who already know your brand |
| Local awareness | Shops, clinics and institutes | Reach people within a few kilometres of your location |
What do Meta ads cost?
Ad spend is paid directly to Meta from your own account; our management fee is separate and agreed in advance. These factors shape the budget:
Audience and competition
Busy audiences and festive seasons cost more to reach.
Your goal
Leads, purchases and conversations have very different costs.
Creatives needed
How many images, carousels and videos are produced each month.
Campaigns managed
More products, offers and cities mean more campaigns.
Free Meta ads account review
Already running ads? We’ll review your account and show you where budget is being wasted.
- Pixel & tracking check
- Audience & placement review
- Creative performance review
- Quick wins to cut cost per lead
A Meta ads agency that reports what matters
Whether you need a Facebook ads agency for leads or Instagram ads for an online store, we manage your budget against real results.
Your money, your account
Ad spend goes straight to Meta from your own account.
Cost per result
Leads and sales reported, not likes and reach.
In-house creatives
Designers and video editors on the same team.
WhatsApp-ready
Campaigns built for how Indian customers like to enquire.
Policy-safe ads
Written and designed within Meta’s rules.
Meta plus Google
Both platforms planned together for a lower overall cost.
Who manages your Meta ads
A Meta ads specialist runs your account, with designers for creatives and a developer for tracking. If you are looking for a Meta ads expert in Kanpur, you can also meet the team at our office.
- Meta ads specialist — strategy, audiences and budgets
- Designer & video editor — creatives
- Web developer — pixel and Conversions API
- Work follows Meta Advertising Standards
- Every change is logged and reported to you
Reviewed by Jugal Kishore ShuklaDigital Marketing Consultant · Certified Marketing Analyst, IIT RoorkeeUpdated September 2026Meta ads for your industry
We adapt the plan to how customers in each industry search, compare and decide.
Meta ads: your questions answered
Want to know what budget makes sense for your business? Ask us.
+91 70546 53114How much should I spend on Meta ads?
How soon will Meta ads bring leads?
Do you create the ad images and videos?
Will the ad account be in my name?
Are Instagram ads managed separately from Facebook ads?
Do Meta ads work for B2B businesses?
Can you take over an existing ad account?
Do you work as a Facebook ads agency outside Kanpur?
Ready for Facebook and Instagram ads that pay for themselves?
Get a free account review with clear next steps and a realistic cost-per-lead target.